Roel
Roel is a collection of valuable pieces and articles about social media, internet marketing and market research to give you more insights into the online world around us today.
Roels philosophy is that understanding data from your customers is the main source of innovation, marketing and research. That's the fundamental essence and should be at the core of every brand, product or company.
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Facebook campaigns such as coupons, giveaways, andsweepstakes attract the largest entry totals, but campaigns that encourage Facebook users to share opinions and personal preferences generate the most earned media, including pick your favorites, quizzes, and trivia.
Why the emphasis on earned media? According to Wildfire, it’s working: 82 percent of Facebook users who clicked on friends’ news feed posts about quizzes went on to take those quizzes themselves.
Share that you are an organ donor on Facebook and get your friends to become one too!
